ISB ~ John 12 v23

The hour has come:A decisive turning point in the Gospel narrative, when the awaited “hour” of Jesus has finally arrived (2:4; 4:23; 5:25; 7:30; etc.). The inquiry of the Greeks sets this in motion, indicating that the forthcoming suffering of Jesus will secure blessings not only for Israel but for the whole world (1:29; 4:42; 1 Jn 2:2).